BuzzFeed Shopping writer Samantha Wieder swears by this. So much so that after reading her review (below), I decided to convince my mom we needed it for our new family puppy. And I have to agree that it really is great. Our pup, Izzy, loves this stuffed animal and sleeps with it every night. But I'll let Sam give you a more detailed review of why the Snuggle Puppy is great.
She says: "Back in June, my family made the wonderful decision to add a puppy to our family. Bailey was just shy of turning two months when we first brought him home, and we decided to crate train him to help prevent accidents during the day and night until he'd become house-trained. The first night home he slept like a DREAM, and we were certain we had hit the jackpot... until the second night when he cried loudly for six consecutive hours even when we'd come downstairs to try and calm him down. Thanks to advice from the internet and family friends, we quickly purchased the Snuggle Puppy kit, and it immediately helped to calm him down (picture on the left of him sleeping next to it at two months old). To use it, you take this little red heart beat-like ticker, turn it on, and put it inside of the toy, Velcro it shut, and it's meant to make your pup feel as if they're not alone inside the crate. He started sleeping through the night, was more relaxed during the day, and it made everyone in the house feel so much more relieved. It blew our expectations out of the water.
Bailey is 5 months now and no longer sleeps in his crate because he's house-trained. He also doesn't snuggle up to the puppy for comfort like he did when we first bought it for him, but he LOVES playing with the puppy, as well as the other toys and the blanket that come with the kit. It's basically his new favorite chew/fetch toy (picture on the right of him, at almost four months old, chewing it), which obviously wasn't the intention, but my dog is SO happy when he has his Snuggle Puppy by his side. The price tag for the kit is definitely more than we wanted to spend on something we weren't sure would work, but I can fully attest two months later that it was the absolute best purchase we made for him! If you're considering getting a puppy, or your sanity is running low from a new puppy who suffers from separation anxiety or won't stop crying, I highly recommend getting this!"
Get it from Amazon: $39.95 (for the Snuggle Puppy; available in five colors), or $69.99 (for the Snuggle Puppy kit, which includes the Snuggle Puppy plus a blanket, three heat packs, a toy, and heart-shaped teething aid; available in three colors).